Erin Beasley
HIGHLIGHTS
Current Position
Director of Consumer Marketing
Alabama Cattlemen’s Association
Current Location
Montgomery, Alabama
Awards
2012 National Cattlemen’s Beef Association “Great Idea” Award; 2013 “Prime Rib Award” from the AU Collegiate Cattlemen and Cattlewomen
Job Responsibilities
My job is to educate, market, and promote beef in the state as a way to increase beef demand among consumers. I work with foodservice companies, retailers, dietitians, culinary schools, teachers and nutrition professionals to increase overall knowledge about cattle production and beef quality. I also work in issues management as a spokesperson for beef. My job is funded through the beef checkoff, which is a self-help program for cattle producers generated by a one-dollar/head assessment at the time of sale.
Auburn Memories
My job is to educate, market, and promote beef in the state as a way to increase beef demand among consumers. I work with foodservice companies, retailers, dietitians, culinary schools, teachers and nutrition professionals to increase overall knowledge about cattle production and beef quality. I also work in issues management as a spokesperson for beef. My job is funded through the beef checkoff, which is a self-help program for cattle producers generated by a one-dollar/head assessment at the time of sale.